Startup Spotlight on George Burgess, founder of Gojimo

We had a really good time at our Education and Edtech Startups dinner this week (25th June) at the Clerkenwell Kitchen. George Burgess, founder of Gojimo joined his first TableCrowd dinner and brought along some of his team. We wanted to find out more about Gojimo.

George Gojimo

What’s the elevator pitch for your startup?

Gojimo is the UK’s number one, mobile revision app, providing students with study guides and quizzes from the world’s top educational publishers on their mobile phone or tablet.

What were you doing before you launched your startup?

I was a student!

What’s your biggest ‘hindsight’ moment?

Prior to Gojimo we were building bespoke apps with publishers. I’d had the idea for Gojimo for a number of years but never got around to building it. We should’ve pivoted much earlier.

What will 2014 bring?

Our first attempts at gamification and social; lots of new publishing partners; and our first experiments in a few international markets!

1 piece of advice for someone starting a business in the sector?

Talk to your customers. Teachers and students have very specific needs and often entrepreneurs assume they know what those are, when in reality they have no clue

Convince someone to use your product/service in under 50 words.

Why would you carry a 200 page book, when you can have the whole thing on your iPad? Why would you write your own flashcards, when you can quiz yourself on your iPhone?

What’s your favourite startup in the sector (not including your own)?

I’m a big fan ShowMyHomework – Naimish and his team have built an extremely useful product, the type of thing that teachers have been asking for for years!

What’s your favourite London restaurant?

Anywhere with good sushi!

Gojimo

You can read more Startup Spotlights here.

Thanks for your continued support Taylor Wessing & Propel London.

T.W Propel

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