Archives for the month of: February, 2015

We’ve had a great selection of dinners this week, ranging from social media and cyberthreats to healthy living and the alkaline diet! Here’s the lowdown on what happened at each one.

Dom Smales of Gleam Futures on mastering YouTube
With 190 million viewers per month across the stars on Gleam Futures’ books, including Zoella, Pointless Blog and Tanya Burr, it’s obvious that Dom Smales and his team know what’s what when it comes to YouTube. And he didn’t fail to deliver an excellent set of tips and pointers for the diners at Monday’s dinner. Everyone left brimming full of ideas and plans for how to effectively implement YouTube into their business agenda. Breaking bread with the top social talent manager was a definite success.

Talking #cyberthreats with James Merrick from Digital Shadows
What an eye-opening evening for all who came to our Digital Shadows dinner. James Merrick offered sound advice and answered some in-depth questions asked by the FinTech crowd that descended on Apulia last night to pick his brain. As a cyberthreat intelligence company at the forefront of this industry, Digital Shadows have been recognised for innovation by the Technology Strategy Board, SWIFT, Cisco and Gartner. For many, this industry is unchartered territory, so it was an exciting evening for like-minded FinTech startups interested in cyberthreats, data loss and cyber attacks.

Dinner with Honestly Healthy’s Natasha Corrett
What a spectacularly nutritious meal we had at our dinner at Bumpkin Notting Hill last night. After being the venue to host Natasha’s book launch, it only seemed fitting that our diners joined us there to hear from Natasha on how she has capitalised her Honestly Healthy brand by adopting the ‘alkaline diet’. It was smiles all round the table, one diner said she “loved Natasha’s speech” while others proclaimed they would be buying her second book straight away!

Some of the diners that joined our dinners this week were:
Tech City News, Creatial, Mangostorm, Upper Street London, Fynder, Cult Beauty, Worry+Peace, SocioApps, Innovate Finance, PBI Consultancy, Burson-Marsteller, ClearMacro, TPG UK, MyBeautyMatches, Beautyspotter, What Sam Saw Today, Cortexica, One Vision Health, Gojimo, Grabble, Optaset, TheNewsMarket, Sticky Rice Digital, ProFinda, Doctor care anywhere and many many more.

Have a quick catch up via these snippets from the evenings:

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Big thanks to our speakers, Dom Smales, James Merrick and Natasha Corrett, as well as our partners, Rackspace and Alma CG.

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Check out our upcoming dinners here.


Many of you will have seen the name Rackspace pop up on dinners you have attended, so we thought now would be a good time to give them a shout out. Firstly, to say thank you for partnering with us, and secondly, to give an insight into what they do and why we use their services.

As the global leader in hybrid cloud and founder of OpenStack®, the open-source operating system for the cloud, Rackspace provide a whole host of services and support to startups, entrepreneurs as well as established businesses.

A member of the Rackspace team can often be found sitting at one of our TableCrowd dinners, representing our partner for the evening. One of the highlights so far this year was our fashioning technology dinner, and it was great to have Neil Barnerji from Rackspace attending.

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Our upcoming dinners with Dawn Capital on Tuesday 3 March and Seedcamp on Monday 9 March are both supported by Rackspace.

Renowned for its award-winning Fanatical Support®, Rackspace remains committed to helping entrepreneurs drive the next generation of businesses through the Rackspace Startup Program that offers qualifying startups: free Cloud hosting for 12 months, education and mentoring, marketing support and proactive introductions.

Click here to find out more.

TableCrowd Dinners

There’s a whole host of dinners coming up over the next few weeks that we couldn’t bear for anyone to miss. So, here’s a quick run down of what’s happening and when.

Dine with Josh Bell, partner at Dawn Capital
Open to founders and entrepreneurs, this dinner is with Josh Bell, Head of Financial Services Investments at Dawn Capital. A venture capital firm with great experience in FinTech and Enterprise SaaS companies, investing in promising growth startups.
Dinner is at 6:45pm on Tuesday 3 March

Dine with Seedcamp: what we look for in the companies we work with
Carlos Eduardo Espinal, Partner at Seedcamp will be offering diners tips and insights around the topic of growing startups. Seedcamp is a new kind of fund supporting startups from the pre-seed and seed stage.
Dinner is at 6:45pm on Monday 9 March

IPSE networking dinner: top freelancer Greg Dillon as after dinner speaker
Our dinner is for London-based freelancers, independent professionals and the self-employed to network with like-minded individuals, talk about specific issues and gain insight from Greg Dillon.
Dinner is at 7:00pm on Tuesday 10 March

International Women’s Day: Celebrate Women Social Entrepreneurs!
As part of International Women’s Day, we will be celebrating the achievements and stories of Women Social Entrepreneurs. #makeithappen #impactwomen
Dinner is at 7:00pm on Tuesday 10 March

Dinner with Ivan Retzignac, founder & CEO of, as after dinner speaker
Join Ivan for dinner and hear him talk about creating one of the largest and fastest-growing e-commerce companies in Europe. Founded in 2008, the company has raised over $45m in funding and has over 2.7m transacting customers.
Dinner is at 6:45pm on Wednesday 11 March

#MeetandEat for beverage startups
James Shilcock, founder of Vivid Drinks, will be sharing valuable insights for upcoming startups in the beverage industry. This dinner is for people who are passionate about drinks, food, taste and brand building.
Dinner is at 6:45pm on Wednesday 11 March

It’s not too late to join this week’s dinners:

Capitalise on your YouTube potential over dinner with Dom Smales, social talent agent to the stars
Dinner is at 6:45pm on Monday 23 February at The Green, Clerkenwell

FinTech Dinner: Dine with Digital Shadows (just closed $8m fundraising round)
Dinner is at 6:45pm on Tuesday 24 February at Apulia, Smithfields

#MeetandEat with Honestly Healthy’s founder, Natasha Corrett
Dinner is at 6:45pm on Wednesday 25 February at Bumpkin, Notting Hill

For all of our upcoming dinners, click here.


Last night’s dinner at Aubaine Mayfair was full of entrepreneurial women on a mission – to garner fundraising for their business. Rose Lewis, founder of Collider, did not disappoint, and provided an incredibly knowledgeable and insightful after-dinner talk, which highlighted the highs and lows of securing funding for an array of business types.

She ensured that her talk covered everybody’s options, whether they were at the concept stage, a new startup or an established business. With Rose’s 15 years experience in early stage fundraising, she was the perfect candidate to offer advice and answer the questions of our female diners.

Aubaine-mayfairJemilla Olufeko from our partner, Taylor Wessing, attended the dinner and said, “Taylor Wessing was proud to partner with TableCrowd for the female entrepreneurs’ dinner last night. It was great to meet such creative women from a wide range of industries: from fashion to HealthTech. It was a fun, open and collaborative atmosphere, encourage by Rose Lewis (from Collider), where everyone could share their experience, tips and advice on fundraising and beyond.”

Rose Lewis was joined by:

TreatNOW, Jenius Social, The Daily Juggle, UnderTheDoormat, Mamalink, Popcorn Kitchen, WellVine, Mr Glue Stories, AvenueStory amongst others.

Here are a few snippets from the evening:

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Thank you to Rose Lewis for sharing her wealth of experience with us female entrepreneurs, and Taylor Wessing for partnering with us for this dinner.


If you’re interested in fundraising for your business, be sure to sign up to one of our upcoming dinners here.


We had the immense pleasure of meeting Clara Vaisse, co-founder of Sibberi, at our 4th “Food Startups” dinner on Wednesday 21st January. With her business being all about providing undetected food and drink products that are natural, healthy and tasty, we had to pin her down to find out more about her company and its completely innovative first product. It is so ingenious that we can’t wait to get our hands on some.

What’s the elevator pitch for your startup?
We are launching a new, all natural, soft drink: birch water.

Birch water is 100% sap, tapped straight from birch trees with nothing more. Birch sap is surprisingly watery, tasty and has a rich nutritional profile which makes it a perfect all natural soft drink. It is actually a traditional drink in Eastern and Northen Europe and is known by athletes and top models as a youth and health elixir.

What were you doing before you launched your startup?
I used to work for a top strategy consulting firm where I specialised in marketing strategy.

If you have co-founders, where did you meet them?
Sibberi has three co-founders. We have known each other since university and followed a similar path as we embarked on business careers in the City. Although in different manners, we are all passionate about food whether it be for its taste, natural benefits, nutritional profile or its story. This passion is what has brought us back together as we thought we could have a positive impact on the food industry by offering new products that follow the simple rule of being healthy, tasty and natural (think birch water 🙂 ).


What’s your biggest ‘hindsight’ moment?
Realising how things are easier once you have met people in person. I would have sent fewer emails, made shorter phone calls and bought tickets earlier on.

What will 2015 bring?
2015 will make Sibberi birch water available everywhere.

1 piece of advice for someone starting a business in your sector?
Always stick to your vision.
Convince someone to use your product/service in under 50 words.
Birch water is water from the soil filtered and enriched by trees. It is the tree’s personal energy boost to awake after winter. Birch water is a powerful detox, known to help reducing cellulite and improving skin elasticity. The nutritional profile is similar to coconut water but birch has fewer calories.
What’s your favourite startup in your sector (not including your own)?
My favourite startup in the food and drink industry is Harmless Harvest. Great values, product and branding.

What’s your favourite London restaurant?
I have loads of favourite London restaurants! One of my favourite ones is Primeur in Islington, they have combined laid back atmosphere (the restaurant is set up in a former garage!) with top notch food. I am also a big fan of Pollen Street Social’s dessert bar.
You can read more business spotlights here.


It’s been a busy few weeks at TableCrowd, lest we forget the recent sell out events we hosted with our partner, Alma CG. We recently had our fourth food startups dinner on 21 January which was a huge success. Victoria Stewart, Food Editor at The Evening Standard answered questions from the diners after her informative speech, at Mission in Bethnal Green. Covering the topic of the dos and don’ts of securing editorial coverage for your business, the food diners left armed with an arsenal of knowledge to help them strive to increase the brand awareness of their food startup.


Dinner with TransferWise on Wednesday 28 January at The Green in Clerkenwell was a fantastic evening, with everyone enjoying an after dinner talk with Joe Cross, Head of Consumer Marketing at TransferWise.  Disruptive technology is huge in the FinTech world, with Paypal forging the way, and plenty of entrepreneurs jumping on board, it’s important to get your marketing campaign just right. Joe Cross was the brains behind TransferWise’s successful marketing campaigns and shared his experience with the diners as well as providing tips and tricks for others in the industry. All in all, it was a great dinner to mix with other FinTech startups and for diners to start toying with their marketing strategies.

Victoria Stewart was joined by:
Pronto, Dhaba Lane, Jenius Social, Foodication Restaurants, Roispresso,, The Dinner Set, Food Startup School, IOD, Seriously Italian, Sibberi, The Hampstead Cake Company, vitalfootprint, Flavrbox, Bar Pass, World of Zing amongst others.

TransferWise was joined by:
AvePoint, Pinipa, le Design Studio, TKG Group, Kwanji, Dynatrace, Dixons Carphone, Brilliant Basics, Management Today, Pegasus Capital, Social Finance, Ocean Labs as well as others.

Richard Goldhill, from Alma CG, attended the food start up dinner and said, “It was a great evening, and an excellent opportunity to meet with pioneering companies and individuals making their mark on the industry with their ideas and vision. As always, it’s inspiring to hear about all the great innovation taking place.”

Here are a few snippets from the evening:

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Patrick Totty, of Alma CG, participated in the evening with Transferwise and said, “The FinTech dinner last week was an excellent opportunity to hear more from those at the forefront of disruptive technology. People attending showed genuine passion for their sector and there is clearly a collaborative spirit that helps drives forward this industry. The FinTech world is overflowing with claimable R&D Tax projects and I look forward to continuing the discussion with those whom I met.”

Thanks to our partner Alma CG for their involvement in these two informative and entertaining networking events.


You can find out about our upcoming dinners here

We were excited to bring together over dinner some of London’s best EdTech startups including Mendeley, BlackBullion, Night Zookeeper, Emerge Education, Gojimo, Tutorfair, MyCognition, Brix, Galvanize and Newsflo. We hosted the dinner in the private dining room in Apulia in Smithfields.

The format of the evening was that each startup brought a journalist guest, allowing the startups to grow their networks and hopefully secure coverage and the journalists to see what’s happening on the EdTech scene in one night. CityAM, The Evening Standard, TechCityInsider, The Economist and others joined us.

A few snippets from the evening:

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Proud to partner with Rackspace.


CI Dinner 12

Ladies, if fundraising is on your to do list for 2015, this is the dinner for you. Rose Lewis, CEO of Collider, is dining with us at our female only entrepreneurs’ dinner. She has recently raised £3m for Collider, a B2Brand accelerator dedicated to startups, so Rose is adept at fielding this topic of conversation.

With 15 years in early stage fundraising from founding Pembridge Partners, working at 3i and Creative Capital Fund, clearly Rose knows what works when young companies are looking for funding. She also has the experience of being an investor herself, with her past investment portfolio including Optimad Media Systems, The Ministry of Sound and

Launched in 2012, Collider funds, super charges and connects early stage businesses to help them grow faster and increase in value. The company has attracted individual investors and collaborative brands such as Unilever, Diageo, BBC Worldwide and Bauer to help startups create the most commercially powerful businesses.

Network with other female entrepreneurs at this evening, and converse with Rose over dinner. There will also be an after-dinner talk and informal Q&A for diners eager to garner some of Rose’s knowledge and expertise.

The dinner will take place in the private dining room of Aubaine, on Tuesday 17 February 2015 at 6:45pm. Book your place at the evening here, or if you have any questions email or contact us via Twitter.

Don’t forget to look at our other upcoming dinners too.

Proud to partner with Taylor Wessing.


Congratulations are due for Digital Shadows after securing $8M in funding from Storm Ventures, Passion Capital and TenEleven Ventures, as well as several notable cyber security industry figures as business angel investors. The four-year-old cyber intelligence company is using the funding to expand its business with overseas offices in San Francisco and New York.

Boris Johnson, Mayor of London, announced the news in New York City yesterday, where he took the opportunity to praised London’s tech talent and Digital Shadows in a speech showcasing London tech innovation.

This news gives us great pleasure in announcing our forthcoming dinner with James Merrick of Digital Shadows on Tuesday 24 February 2015. Diners will enjoy a two course meal with wine, followed by an after dinner talk from James and an informal Q&A session.

Our dinner will be perfect for people working in or interested in FinTech startups, as well as those looking to expand their business overseas or even securing funding. Secure your place at the table before it’s too late by booking here. If you have any questions at all, email or contact us via @tablecrowd on Twitter.

Find all of our upcoming dinners here.

Proud to partner with Alma CG.


There was a lot of buzz around this dinner, and quite rightly so, as James Wise, a Principal at Balderton Capital, was on top form speaking about what he looks for when investing in startups. As an early stage tech investor, his diners relished in his experience and knowledge of how venture capitalists tick. We also got to experience a fantastic meal of sharing Jamie’s famous platters on rustic wooden planks and fabulous mains at one of our newer restaurant partners, Jamie’s Italian in Piccadilly.


We were joined by MyBeautyMatches, Pearlshare, Mangostorm, Running in Heels, Pinipa,,,, USPAAH, Masterscroll, Sibberi, and Hyghlyne, amongst others.

Here are a few snippets from the evening:

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Thanks to our speaker James Wise from Balderton Capital and partner Alma CG for their participation in this event.


You can find out about our upcoming dinners here.