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Brand & Creative Director , Bloom & Wild
Global Associate Director, Ketchum
Founder & Designer, Gilded Lab
Hostess Extraordinaire, TableCrowd
Senior Marketing Manager, Gett
Founder, Talent Trending Limited
Founder, The Conference Agency
Co Founder, Hearts and Minds
Founder, Bounce Essential Hair
Enjoy dinner drinks and a chance to meet…
Sara Gordon is Brand and Creative Director at Bloom & Wild, a leading UK flower delivery brand, renowned for developing award winning innovative letterbox packaging for fresh flower home delivery. Sara’s previous experience in psychology, brand planning, strategy, technology and digital marketing makes her perfect for the role. It is no surprise therefore that the brand has had widespread global and national press coverage in The Financial Times, Bloomberg, Inc., Vogue, Grazia, Red Magazine, World Of Interiors, Sunday Times and Stella. Sara will be speaking about creating an effective PR strategy that works for you and your business.
This dinner is perfect for…
Business owners, CEOs, and anyone working in PR, branding & marketing who are interested in developing an effective PR strategy for their business, as well as people with a general interest in the flower business. If you'd like to join but don't fall neatly within the above categories, please email us to discuss whether this is the right dinner for you.
The dinner conversation will be…
Bloom & Wild has redefined the UK flower gifting experience and Sara’s responsibility in delivering brand strategy and creative direction is key to this growth. Sara is therefore perfectly placed to speak about:
✓ Creating a brand strategy - key considerations.
✓ Low cost PR strategies that can work wonders for startups and small businesses.
✓ Successfully gaining media coverage for your business.
✓ Understanding your customer and how this can impact on your branding.
Expect to hear from a very successful branding and marketing specialist, who has a wealth of experience in delivering branding campaigns that scale, build customer trust and gain international media coverage.
Who is Sara Gordon?
Sara is the Brand and Creative Director at Bloom & Wild, where she has worked since 2015. Her background is a combination of psychology, brand planning, technology and digital marketing. Sara’s experience has taught her that understanding customers - how they think, buy, and interact with products and services is one of the most important insights that can guide business strategy. She works to make businesses even more successful, with the help of research, brand strategy, semiotics, customer journey mapping and prototyping to proactively progress brands.
You get a private dining experience with a knowledgeable speaker, 2 course dinner with wine plus highly curated and relevant crowd.
P.S. TableCrowd are offering complimentary cab rides home (£15) thanks to their partner, Gett, on first download of the app. Download the app in advance.
Sara Gordon is the Brand and Creative Director at Bloom & Wild, where she has worked since 2015.
Sara’s background is a combination of psychology, brand planning, technology and digital marketing. Sara’s experience has taught her that understanding customers--how they think, buy, and interact with products and services is one of the most important insights that can guide business strategy. She works to make businesses even more successful, with the help of research, brand strategy, semiotics, customer journey mapping and prototyping to proactively progress brands.
Bloom & Wild is VC-backed, growing at around 35% per month, and has had widespread global and national press coverage. The team was recently selected to join Tech City UK's Upscale Club, were selected for Bloomberg's 2016 Innovators cohort and was in the top 10 of the App Store's top apps of 2015.
You will be welcomed through the door by Sajni, one of the TableCrowd hosting team.
Sajni has transitioned from cocktail waitress to investment banker and is now a tech startup geek. She enjoys meeting new people, learning and sharing ideas to make the world a better place. By day she works for Accomable, an online platform to help disabled people find accessible accommodation worldwide and in the evening she loves to host, bringing TableCrowd diners together.