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June
17
Monday
6:45pm
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Dine with founders of Cucumber Clothing: launching a fashion brand in a competitive & busy sector

at Venue tbc - all venues are TechCity/ City/ Farringdon/ Soho/ West End & close to tube, London (map)

Who's coming

  • Aneka

    Hostess Extraordinaire, TableCrowd

  • Viviane

    Augmented Retail Manager, Farfetch

  • Eileen

    Co-founder, Cucumber Clothing Limited

  • Nancy

    Co-Founder, Cucumber Clothing Limited

  • Susannah

    Ex-Teacher /MD, N/A

Venue

Venue tbc - all venues are TechCity/ City/ Farringdon/ Soho/ West End & close to tube

London
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Started by:
Table Crowd

Enjoy dinner drinks and a chance to meet…
Eileen Willett and Nancy Zeffman are Co-founders of Cucumber Clothing, an innovative luxe nightwear and leisurewear fashion brand for women. Cucumber was born when the two founders decided to launch a fabric-led fashion brand using revolutionary intelligent and luxurious fabrics that help banish sweat, keeping the wearer cool while looking stylish. The founders have created a unique brand that is relevant for women of all ages that has been featured in major press including The Daily Telegraph, The Daily Mail, The Times and The Sunday Times Style Magazine by Claudia Winkleman. Eileen and Nancy will be speaking about how to stand out from the crowd when launching a fashion brand in a competitive and busy sector.

This dinner is perfect for…
Startup founders or brands, CEOs and management level – in each case working in fashion.
If you'd like to join but don't fall neatly within the above categories, please email us at hello@tablecrowd.com to discuss whether this is the right dinner for you. Also feel free to check out our other dinners as another might match you perfectly!

The dinner conversation will be…
Eileen and Nancy set out to solve a key consumer problem with their fashion brand and in turn created a ladies’ fashion brand that stands out from the crowd. In the competitive and busy fashion sector, this is a great opportunity to learn from Eileen and Nancy and to leave with ideas and inspiration for your own business. Eileen and Nancy will be speaking about:
✓ How to stand out from the crowd when launching a fashion brand.
✓ The importance of finding your own unique selling point.
✓ Finding the right co-founder, team and business support.
✓ The story of Cucumber Clothing - key lessons learnt and successes to date!

Who are?
Eileen Willett and Nancy Zeffman are co-founders of Cucumber Clothing, an innovative luxe nightwear and leisurewear fashion brand for women. Eileen has experience as a fashion illustrator, helped start up the Nicole Farhi Menswear brand and ran her own women’s accessories business. Nancy has a wealth of commercial advertising and PR experience, and Cucumber Clothing is her first business venture.

What’s included?
You get a private dining experience with a knowledgeable speaker, 2 course dinner with wine or 2 soft drinks plus highly curated and relevant crowd. This is a dinner, not a dropin event, so we ask that guests turn up on time and don’t leave until after the Q&A.

#MeetandEat

P.S. TableCrowd are offering complimentary cab rides home (£15) thanks to their partner, Gett, on first download of the app. Download the app in advance.

Eileen Willett and Nancy Zeffman, co-founders of Cucumber Clothing, an innovative luxe nightwear and leisurewear fashion brand for women.

Eileen graduated with a Bachelor of Fine Arts having also studied fashion design in Paris for a year. She started working as a fashion illustrator in San Francisco then worked at Billboard in Tokyo. After Eileen moved to London she worked for Nicole Farhi and helped start up the Nicole Farhi Menswear brand. Eileen took a career break to have three children, then started her own women’s accessories business as a designer/maker which she had to close after Cucumber launched in 2017.

Nancy’s background is in advertising and PR, having worked at Burson-Marsteller followed by Saatchi & Saatchi where her clients included FMCG, blue chip companies and retail. She has experience in marketing, strategic and media planning.

Nancy then took a career break to bring up her 3 children. Whilst they were growing up, she spent time working in the charity sector., she worked for the Citizens Advice Bureau problem solving on a variety of consumer issues and also helped with reading in a local school. Cucumber Clothing is her first business venture.

For any dietary requirements, worry not, we have it covered, as long as we know in advance. If you are vegetarian, vegan, dairy free or gluten intolerant let us know by filling out the dietary requirements section in the your preferences section of your profile on the TableCrowd website.

One of the TableCrowd hosting team will be on hand to make sure you are welcomed through the door and introduced to the most relevant people to you.

The Ambassador for our Fashion Community is Viviane Paraschiv, Augmented Retail Manager at Farfetch.

For any advance questions about this dinner, it is best to reach us at hello@tablecrowd.com.

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